Monday, October 18, 2010

Makeup As Art and IMATS Sydney 2010

After seeing various manifestations of makeup at the International Makeup Artists Trade Show (IMATS) in Sydney recently, I felt inspired by the many different genres on show. Australian and international experts in special FX and prosthetics showcased injuries and creatures from other worlds while other artists used bodies as canvases to create incredibly detailed art.

As a makeup artist whose working week consists primarily of beauty, bridal and special occasion looks, I am reminded of the importance of keeping alive both creative expression and artistic development.

I used to say "but I just like doing beautiful, wearable makeup". But after getting a firm shove out of my comfort zone during formal makeup studies by having to produce more creative looks, I realised makeup artists that push themselves creatively develop confidence, skill and bravery – something every good makeup artist needs.

IMATS is not just for the professional makeup artist, it’s open to everyone. This year it was held 18/19 September in Sydney and well worth the airfare if you’re interstate. Keep your eye on the website http://www.imatsshow.com/ for next year’s event to be held 24/25 September. It’s been running internationally for 13 years and is produced by the internationally acclaimed industry magazine Makeup Mag http://www.makeupmag.com/.


This year I competed in the beauty/fantasy themed competition ‘Alice in Wonderland’. Although I didn’t place I was very happy with my achievement of reaching the finals. The winner, the lovely Caitlin Betts was well deserved and at just 20 has a great career ahead of her. It proved to me again that pushing personal boundaries always results in growth (and I admit some sleepless nights) and I look forward to finding ways to encourage others to participate in future shows.

Special thanks for Vicky at http://www.rockstarsandroyalty.com.au/ for designing my costume

and Tara my fabulous model. Also credit to roseannebeauty.onsugar.com and john weston photography for the images.

Friday, October 1, 2010

Makeup Shopping in the USA


My makeup kit is overflowing with the spoils of New York and Las Vegas.

It's a makeup lovers dream with a Sephora on every corner it seems - and according to my husband I took far too much advantage of it.

It reminded me of how savvy we need to be in Australia when buying makeup. We pay a premium here for makeup compared with our overseas counterparts and who wants to waste money on products we don't like and won't use?

My favourite buys included some fabulously pigmented lip products for Makeup Forever which are also water resistant and a cute 12 colour greasepaint palette which includes silver and gold. It's one brand we can't buy in Australia unless you head off to IMATS in Darling Harbour...more on that later...

But in the main I bought up on my MAC staples and fell in love with the MAC penultimate brow liner. It's so subtle and fills those little gaps in brows by slightly staining the skin - perfect!